Invoking the famous words of Carmen Amaya, “If I Stop to Dance, I Die” this research is a historical study of Eros in Amaya’s flamenco performance. Amaya is a figure of great importance to gender studies, as a woman who defies convention as a dancer but also as an artistic director of a flamenco company of international stature. As an individual, she is a significant ambassador of flamenco and Spanish culture within the international community. The investigation implements a cross-disciplinary approach to examine Eros within the context of southern Spanish culture from two primary perspectives: it portrays Eros as the illumination and transcendence of the performer; and as the sensual energy generated in the space around the performer. As such, it draws upon literature, social psychology, performance studies, and visual arts –all of which are in constant dialogue with the primary discipline of dance. In this multitextual work, movement is the primary text. It unfolds the universal themes of transcendence, life, and death inscribed in the culture of southern Spain.